Dow Launches Game Changing Fully Recyclable Polyethylene Packaging Solution in India

MUMBAI, INDIA - January 16, 2018 - - Dow Packaging and Specialty Plastics (P&SP), has developed an innovative formulation of polyethylene (PE) resins to create a new sustainable all PE laminate solution with flexible packaging applications.

Current flexible packaging solutions contain multiple layers of different polymers and additives that are incompatible during the recycling process, requiring complex processes break down. Dow’s revolutionary mono-material all PE laminate packaging solution brings to the table a solution that does not compromise on - aesthetics, brand perception and performance while the postconsumer packaging will remain 100 percent recyclable at the end of its lifecycle.

“Dow encourages the responsible production, disposal and recycling of plastic, and our all new all PE laminate solution looks at addressing the - flexible plastic waste management in India by allowing for full recyclability,” said Bambang Candra, Asia Pacific Commercial Vice President for Dow Packaging and Specialty Plastics. “We are excited by the new product and will be working closely with local brand owners to implement our new solution to help them meet regulations around the reduction of usage of multi-polymer plastics to save the environment.”

In India, brand owners and consumers have become increasingly dependent on flexible plastic packaging for its superior qualities such as convenience, being lightweight, affordability and barrier properties. However, Plastic Waste Management Rules 2016 – guidelines issued by the Ministry of State for Environment, Forest and Climate Change of India – called for large scale implementation of proper plastic disposal practices and phasing out non-recyclable, multi-polymer packaging. Dow’s all PE laminate solution enters the market at an opportune time as brand owners look for environmentally friendly alternatives.

More information of Dow’s PE laminate solution will also be available at Dow’s booth during PlastIndia 2018. It is located at Hall 15, Booth H15A9 at the Helipad Ground in Gandhinagar, Gujarat

About Dow Packaging and Specialty Plastics
Packaging and Specialty Plastics, a business unit of The Dow Chemical Company (Dow), combines core strengths of R&D, worldwide reach, broad product lines and industry expertise to deliver innovative and sustainable solutions for plastics. The business is one of the largest polyethylene producers in the world, and a leading collaborator across the value chain on the development of new technologies and applications for high growth markets in packaging, health & hygiene, transportation, consumer, and infrastructure.

About Dow India:
Dow Chemical International Private Limited (Dow India) combines the power of science and technology to passionately innovate what is essential to human progress. The Company is driving innovations that extract value from the intersection of chemical, physical and biological sciences to help address many of India's most challenging problems including the need for clean water, clean energy generation and conservation, and increasing agricultural productivity. With 800+ employees in locations spread across the country, Dow India is continually finding ways to make people's lives healthier, safer and more convenient through exploring sustainable solutions based on technology development and application research in areas of infrastructure, transportation, energy, consumer and, lifestyle.

As a responsible corporate citizen, the company uses its technology expertise and employee volunteerism to partner with the communities in which it operates. Dow continues to support Jaipur Foot through free distribution of prosthetic limbs along with BMVSS, building homes for the underprivileged through 'Habitat for Humanity' and supporting scientific thought and environmental awareness among the future generations through ‘Multiply the Message’ and ‘Mobile Science Lab’ programs. For more, visit www.dow-india.com / http://in.dow.com

For further information contact:

Sharvari Abhyankar
Dow India
sabhyankar@dow.com
+91 7506278015

Manasi Sakpal
Astrum
manasi.sakpal@astrum.in
+91 8796484428